Just when you thought HTC might be ready to hang up on its smartphone efforts, the Android underdog is turning up the volume and announcing what it describes as a “new direction” — in the form of a series of smartphones preloaded with its own AI assistant.
While mobile phones were originally a device for talking to other humans, before smartphones plus touchscreens turned devices (and people) into texting machines, analysts are spying signs of a renaissance for voice — as a control mechanism to speed up interacting with increasingly complex devices.
Every major smartphone device and OS maker has their own AI these days, from Apple’s Siri, to Microsoft’s Cortana, to Samsung’s Viv, to Amazon’s Alexa, to Google’s Assistant. HTC is finally following suit, unveiling what it’s calling the “HTC Sense companion” at a launch event today.
The company teased the launch of the new U series smartphones last month, hinting at the “For U” personalization it had in the pipeline. Today it announced two new Android handsets preloaded with the AI assistant: the HTC U Ultra, a 5.7 inch flagship phablet clad in glass on the front and back; and a more mid-tier option called the HTC U Play, with a 5.2 inch display.
A spokeswoman for the company confirmed the AI assistant uses HTC’s “own in-built AI software”, but added it is also compatible with Google Now.
HTC says the Sense AI learns from the user’s “daily phone habits” to push relevant suggestions — giving examples such as reminders to charge your phone to avoid it running out of juice, or a prompt to wear warm clothes when the weather is cold, or suggestions for a restaurant for a forthcoming date.
A small second screen above the main panel is used to display suggestions from the Sense companion, and also for showing other personalized notifications — such as messages from priority contacts and favourite apps.
Get updated, not interrupted. The Dual Display on the HTC U Ultra is perfect for quickly accessing the people and things that matter most. pic.twitter.com/y5clZzE2oL